REVIEW: SPOTIFY’S SOUNDTRAP

This week Spotify unveiled their latest development in their buildout in the podcast and audio world, Soundtrap.

The big piece they unveiled for podcasts is a transcript and audio sync that allows you to delete audio straight from the transcript.

I specialize in narrative so this was very appealing. The program has a free trial that allows for 30 minutes of audio.

I uploaded my interview with artist Billy Strings from Pickathon in 2017. I already have a transcript for it from Amazon’s AWS service which is now offered for free in the next year if you using Auphonic, but it fit in right at that 30 minute mark.

First looks:

An online software at this point, it feels like a fusion between Garageband and Canva(an online graphic design tool). Uploading was very simple. The transcript took about an hr to be created and as advertised, you can absolutely delete audio straight from it.

The program also has audio integration including a large library of royalty free loops that come with a couple of levels of the subscription.

Soundtrap is making waves for podcasting but it’s main application when you enter the site is music production.

For podcasting, the delete tool is great, but it hasn’t really fleshed itself out yet to truly be effective for storytelling.

Where it can improve:

First, there is not an option for using plugins. This means that you cannot do audio clean up in here.

Second, it does not have space yet for clip saves. In narrative, being able to save small chunks and then reassemble them is important. Hindenburg and Audition are still far superior for both of these first two reasons.

Third, there is not yet a way to edit the transcript other than deletion. This means you can’t make a quick script and note when voices change without listening.

Final take:

Overall, it’s a pass for this editor currently. My current stable of programs are more effective. That being said, I hope they continue to develop this technology and I’m interested in seeing where it develops in the next year. If they are able to integrate plugins and clip save or if other programs are able to develop this technology themselves, it would be a wonderful tool for storytellers.

http://www.soundtrap.com

Lets Talk Content: PT 1

Lets talk Content.

As an audio producer, editing is far from the only part that matters. If we aren’t looking at what we’re making intentionally, even great audio can lose a listener.

Yesterday I spent my day working on my podcast, Grittybirds, which has been hiatus while I was focused on launching the company side of my life as a podcast editor and producer.

My show is a little different than some. While it is developed from interviews, it’s also narrative and works best in seasons. Looking at how I want to put it out, I’m spending a lot of time thinking about a few different things and it’s a perfect time to share some thoughts over the next weeks on creating great content.

What do you want to say?

First, you can say anything you want. I mean anything. I can’t promise people will listen, but you can do whatever you want.

But in content creation, really taking a minute to know what your core story is and building around it is really important.

We’re talking episode archs. One thing I appreciate about my show is that there is no rule that says that you need to release your episodes from those guests in the order you recorded it.

Say for example you are a comedy show and your topic is wine and the Bachelorette(ps this is a shoutout to a couple different friends who have some great shows in this realm).

What if for the month, you threw in a segment about wines from certain regions the tv show favs are from? And then, match them with guests from those places who have opinions! You could then use those interviews as the show favs have big moments, while adding your own personal commentary to the intro and outro to keep it fresh.

How fun would that be? Plus it’s built in content for your ‘gram and more. At the end you could ask people listening is to give their favorite wine picks in a march madness style game.

Like I mentioned before, you can say anything. But setting it up in a thought out month-long concept lets you dig and create a conversation with the people who are in the show.

Someone once told me that storytelling is about shining a light to guide your listeners to the next part.

That’s what this is. You’re capturing the strength of content in whatever your niche is, to keep the conversation with your listeners going.

Check out my youtube video from the FB live the other day!